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How Social Media Marketing Impact on Business

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Social media marketing is a great channel to mark your healthy presence to your potential and new customers. Its platform of lead generation of the public to your business web.social media will truly generate effective results for your business if you put good strategic marketing on social media sites.

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The way social networks impact on personal and  professional lives is just far ever we have anticipated.social media is such a platform where every business can catch up the audience as 70-80% youngsters own an account and even elders are also very much dominated by facebook , instagram.

Surveys say that now 71% of youngsters use social media platforms facebook, instagram , twitter, linkedin account.

The importance of social media  in business is growing at warp speed. with more and more people joining social sites and using it regularly for entertaining and also for business purposes. 

Businesses should take advantage of social media sites if they want to survive in huge market competition.

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With amazing growth , every business should leverage proper use  of social media channels to make best use of opportunities in 2020 and coming years.

Giving social media touch to your business brand not only generates more business growth but also connects with your customers better and serves them on a higher level. I will make your digital marketing of brands easier.

Social media has transformed the business:

  • Small big startups are now getting in touch with targeted groups virtually.
  • Social media changed the way businesses communicate with their audience.
  • Now the audience has more reach to different brands and then ever before.
  • Businesses  get the marketing mix of social media to have brodar look  for opportunities.

About 3.5 billion people are on social media daily, 73%  of marketers feel that social media is very effective for business growth and about 53% consumers use social media for  market research about products.

Infant social media is not a miracle , just that in one day your business grows.  In fact building a presence and ROI will take years but if you use social media very correctly then it will build long term relationships with customers.

Social media marketing agency in Kolkata are quite effective to build your social media channel , as they are expert in making websites for your business , as per your customization and how  you want your channel look like , what all features should be included in it.  They will handle all your problems deeply and preceively with all their knowledge and experience in it.

9 ways that  social media will impact your business:

  • Brand building and loyalty 
  • Boost the business growth 
  • Social media adds new generalized  channel customer channel service.
  • Social media helps to reach  a wider audience.
  • Social media creates word of mouth.
  • Social media marketing is effective and efficient.
  • Social media allows easy handling of customer feedback .
  • Social media brings customer engagement.
  • Social media generates website traffic.

1.Brand building and loyalty :

Social media marketing will give a spike in business reputation building of your brand , through an effective campaign to convey a strong message to your potential customers , that will surely build your brand image and perception in  the minds of users. Many companies are now doing a good market research to reach out more to wider public through an emotional marketing and sensible message to consumers to be in loyalty with their brand usage, as consumers will prefer you when you put your new innovative demand of products to the public and give them trust and assurity what you offer them with a 100% quality.

2. Boost business growth:

Social media platforms will surely generate growth in business, if a company uses the channel very effectively within the touch of new ideas and innovates content in the minds of customers like other top companies are doing like nike, amazon to catch their target customers.

3. Social media adds new generalized  channel customer channel service:

Today’s generation of customers prefer social media platforms in search of new products and good  service brands to make a purchase or check out the trends in the market . research says that 42% customers expect a response on social media within 60 mins.

Social media is a powerful channel to engage customers who reach out to you  through different channels like instagram, facebook, twitter, whatsapp,linkedin, to deliver an uninterrupted  omni channel messaging experience.

4.Social media creates word of mouth:

Social media in fact helps in getting the word out of your business. 

With the change in new roles and patterns of social media trends , the impact of word of mouth is quite good for business too. Due to which online communities are spreading a lot.

These changes bring a lot of difference in business power and leverage through word of mouth also. 72% of consumers see online reviews  as personal recommendations by their relatives and friends.

5. Social media helps to reach out a wider audience:

Social channels for business purposes are also in need as users are dominated by such mediums. 72%marketers say business efforts on social media marketing have increased the exposure for business and about 81 % prefer video marketing to have.


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